The One Book For Coaches, Consultants & Entrepreneurs Who Are Done Undercharging
If you've been giving your expertise away, undercharging, or letting guilt keep you small, this book was written for the voice in your head that ALREADY knows better.
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The old sales playbook is collapsing. Show-up rates are down. Setter teams are expensive. Calendars are packed with calls — many of which go nowhere.
You may have a strong offer, real results, and clients who believe in your work. But if you’re spending your time stuck in back-to-back sales calls, you already know — that model doesn’t serve you like it used to.
That’s why the top coaches and consultants have quietly started doing sales differently.
Instead of selling one-on-one, we guide you to sell one-to-many.

One call per day.
Multiple qualified prospects discover your offer at once.
Some enroll on the spot.
Others book a simple follow-up — already aligned and informed.
No more exhausting call schedules. No more setter drama.
No more chasing unqualified leads or dealing with no-shows. Just clear offers, aligned buyers, and predictable sales.

There's a voice that shows up every time you're about to quote your price. It sounds like wisdom. It sounds spiritual. But it's been lying to you for years.
It sounds like your mom: "Pride comes before a fall, Sarah. Don't get too big for your britches."
It sounds like your pastor: "It's easier for a camel to go through the eye of a needle than for a rich man to enter heaven."
It sounds like Scrooge. Like Titanic's first class. Like every villain in every movie who had money and lost their soul.
So you keep asking yourself the same WRONG question...
"What if charging $10,000 is the thing that separates me from God?"

This book answers that question once and for all — with scripture, not just strategy.

Coupons → $4.3 Million
Real story. Real framework. Real results. Corey lived every page of this

Biblical + Strategic
Ancient stewardship wisdom + proven business frameworks

Foreword by Jim Edwards
"This book will change how you see your calling and your pricing forever."

I was "the free guy." 16-year corporate veteran. Navy aircrew chief. Left it all to pursue my calling with a wife and five kids counting on me.
And I was broke. Not because I wasn't good — but because I couldn't bring myself to charge.
I drove 45 minutes to deliver a two-week-prepared leadership workshop to a church.
The pastor shook my hand. "This was exactly what we needed."
Then his secretary reached into her purse.
My heart jumped. This is it. My first paid workshop.
She handed me three Whataburger coupons.
I sat in my Lexus in their parking lot and cried. I'd been sitting in my driveway deleting rejection emails from job postings. Telling people my business was doing well while I was in quiet desperation.
And I finally asked myself the question I'd been running from:
I didn't throw those coupons away. I laminated them. They're on my wall right now. Not as a trophy. As a reminder that undercharging isn't humility. It's burying your talent.
I put $9,800 on a credit card — down to close to my last dollar — and invested in a mentorship group where I found people making $300,000 to $500,000 a month. My thermostat shattered.
A thriving $1 million business
Won a Two-Comma Club Award (a million-dollar award)
And a daughter named Zoey watching her father finally step into what God had always called him to be

That journey is what this book is about. Every page of it.
The Theology That's Keeping You Broke
These aren't just mindset problems. They're theological errors — and they have biblical answers.
LIE ONE
"If I'm truly called, I shouldn't charge for it. Jesus served for free."
Jesus never charged for miracles. But He also said: "The laborer is worthy of his hire." Luke 10:7
He expected workers to be paid. The disciples didn't hold day jobs while following Him — they were provided for.
LIE TWO
"Charging premium prices is greedy. Good Christians serve with a pure heart."
The servant who BURIED his talent was called "wicked and lazy." Not humble. Not faithful. Wicked. Matthew 25
Undercharging is the REAL disobedience.
LIE THREE
"Poverty is more righteous than prosperity. Wealth separates you from God."
Abraham was wealthy. Job was restored to greater wealth. Solomon asked for wisdom and received abundance too.
Poverty isn't purity. It's a mindset that limits your Kingdom impact.
LIE FOUR
"I shouldn't charge what I'm worth until I have more credentials / a bigger audience / more experience."
Gideon was hiding in a winepress when God called him a mighty warrior. God didn't call the qualified — He qualified the called.
Your worth is based on transformation delivered, not credentials accumulated.

"Servants stay small. Stewards multiply. God rewards multiplication — not martyrdom."
You're a faith-based coach, consultant, ministry leader, or service provider who knows you should charge more — but can't shake the guilt when you try
You were raised believing that wealth equals worldliness — and that a "servant's heart" means staying broke
You're exhausted from overdelivering and undercharging — and you're starting to resent the very people you're called to serve
You've been the one everyone calls when they want transformation for nothing — scholarship spots, payment plans, "just this once"
You want premium clients who are committed, who show up, and who actually get results — not people who ghost after week two
You want to give generously to your church, your family, your community — but you can't give what you don't have

10 CHAPTERS · 162 PAGES · ONE IDENTITY SHIFT
Every chapter is a real moment from the journey — and the exact lesson it produced. No filler. No theory. Just transformation.
The Burger Coupon That Changed Everything
The workshop, the parking lot, the three coupons. The Law of Tolerance. The mirror work that started rewiring everything — one sentence at a time.
Jump and Grow Your Wings on the Way Down
Leaving 16 years of corporate America. The 2 AM ceiling fan. Rejection email #16. What it really means to bet on your calling.
The Crossroads
The driveway mirror moment. The lukewarm warning. The decision to stop letting other people write your story.
The $9,800 Bet
Putting $9,800 on a credit card with shaking hands. It's The Law of the Price Tag. What investing at the level you ask clients to invest actually feels like.
From Servant to Steward
The biblical case for premium pricing. Why free work isn't humble — it's hiding. The identity shift that makes stewardship feel righteous and charging feel like obedience.
"I Thought It Would Be $5,000"
The Zoom call with Jamil. The thermostat concept. Why you're negotiating against yourself before clients ever get on the phone — and exactly how to stop.
Building Momentum Through Small Wins
The $16 brass bell. Zoey ringing it for every paying client. The science of celebration and why small wins compound into breakthrough momentum.
When God Shows You What He Saw All Along
The box on the dining table. The award. Fear was showing you an underpass. God was showing you this the whole time.
The Million Dollar Mindset Formula
The Four Questions Framework. The 20-watt vs. 100-watt principle. Six real client transformations — each one a different version of your story.
Your Turn
Two paths. The cost of staying buried. What becomes possible for the people counting on you the moment you choose multiplication over martyrdom.
10 CHAPTERS · 240 PAGES · ONE IDENTITY SHIFT
Every chapter is a real moment from the journey — and the exact lesson it produced. No filler. No theory. Just transformation.
The Burger Coupon That Changed Everything
The workshop, the parking lot, the three coupons. The Law of Tolerance. The mirror work that started rewiring everything — one sentence at a time.
Jump and Grow Your Wings on the Way Down
Leaving 16 years of corporate America. The 2 AM ceiling fan. Rejection email #16. What it really means to bet on your calling.
The Crossroads
The driveway mirror moment. The lukewarm warning. The decision to stop letting other people write your story.
The $9,800 Bet
Putting $9,800 on a credit card with shaking hands. Maxwell's Law of the Price Tag. What investing at the level you ask clients to invest actually feels like.
From Servant to Steward
The biblical case for premium pricing. Why free work isn't humble — it's hiding. The identity shift that makes stewardship feel righteous and charging feel like obedience.
"I Thought It Would Be $5,000"
The Zoom call with Jamil. The thermostat concept. Why you're negotiating against yourself before clients ever get on the phone — and exactly how to stop.
Building Momentum Through Small Wins
The $16 brass bell. Zoey ringing it for every paying client. The science of celebration and why small wins compound into breakthrough momentum.
When God Shows You What He Saw All Along
The box on the dining table. The award. Fear was showing you an underpass. God was showing you this the whole time.
The Million Dollar Mindset Formula
The Four Questions Framework. The 20-watt vs. 100-watt principle. Six real client transformations — each one a different version of your story.
Your Turn
Two paths. The cost of staying buried. What becomes possible for the people counting on you the moment you choose multiplication over martyrdom.
REAL CLIENTS · REAL TRANSFORMATIONS · REAL KINGDOM IMPACT
Different industries. Different backgrounds. Same identity shift. Same result.
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The Free to Fee Framework Has Already Helped People Around The World...
I'd like to rush a digital copy of my brand new book right to your inbox, ASAP!

Like I mentioned before, this book is just $7. I'll cover everything else — all I ask is that you grab your copy today and I'll send it straight to your inbox, instantly, anywhere in the world!
What To Expect After Reading And
From Free to Fee is the "bridge" that takes you from guilt, confusion, and undercharging — to finally pricing your calling with confidence and biblical conviction.
With From Free to Fee as your guide, you can silence the voice that's been keeping you small — and start stewarding your gifts the way God always intended.

Guilt every time you quote your price
Second-guessing whether you're "worth" premium rates
Feeling like charging more means betraying God
Attracting freebie seekers who don't show up or get results
Overdelivering, burning out, and calling it ministry
Resenting the very people you're called to serve because you're exhausted and underpaid

Know exactly what you're worth — and have scripture to back it up
Charge premium rates without guilt, hesitation, or apology
Attract committed clients who show up and actually transform
Make real money AND honor your calling at the same time
Finally steward your gifts the way God called you to — not bury them
Bonus #1 - Lifetime Access to The Free to Fee Community

While you work through From Free to Fee, you'll have lifetime live access to the From Free to Fee Community — the private “action-based” community where we implement the framework together.
This is NOT about more courses, this is all about ACTION.
Every Monday a new challenge.
Every Wednesday a live hot seat.
Every Friday a celebration of action.
This is the room where the book comes to life.
Bonus #2 - The Ideal Client Attraction Training

Your certification or educational program taught you how to do what you do. It didn't teach you how to find the right clients and get paid.
This training shows you exactly where your premium clients are, how to get in front of them without running ads, and what to say when you do.
The framework works whether you have 50 followers or 50,000.
Bonus #3 - The Kingdom Steward Money Mindset Reset

A guided AI exercise — built specifically for faith-based coaches — that walks you through exactly when and where you formed your beliefs about money, charging, and your worth.
Uses Claude or ChatGPT.
Takes 20 minutes.
Most coaches tell me this one exercise did more in an afternoon than years of journaling.
Bonus #4 - The Premium Pricing Playbook (PDF Guide)

A PDF action guide that turns everything you know into a premium offer in under 30 minutes.
The transformation statement formula
The price calculator
The 5 word-for-word objection responses for the five objections that stop 90% of people from closing premium clients
Print it. Keep it on your desk.
Bonus #5 - The 14-Day Monetize Your Genius Action Guide

Most people read a great book and change nothing.
This guide gives you one specific action for every day of the month built around the From Free to Fee framework.
So In a few days, you will have a specific action guide based on your offer and allow you to start getting clients immediately.
Day 1: write your transformation statement.
Day 2: find your thermostat number.
Day 3: identify your ideal client.
Day 8: quote your new price for the first time.
By Day 14: you have a built offer, a set price, and your first premium client conversation completed.

I'd like to rush a digital copy of my brand new book right to your inbox, ASAP!
I'd like to rush a digital copy of my brand new book right to your inbox, ASAP!
Like I mentioned before, this book is just $7. One time. No tricks.
Oh, and in case you're wondering...
I know there are some websites out there that offer you something cool for cheap, but then stick you into some program that charges your card every month.
This isn't one of them.
There's NO hidden "continuity program" — and in case you're wondering why I'm doing this...
Well, there are actually a few reasons...
It's my way of saying thank you for trusting me with your time and your calling.
I'm a faith-based coach and consultant who actually walks this out in real life — I built a million-dollar business from three Whataburger coupons. So it doesn't hurt me to share my best stuff at a price that removes every excuse.
I get this book in your hands, and when you see how much it shifts your thinking, it should get you excited to go deeper with me in the future.
And honestly? I'm a little fed up. I'm tired of faith-based entrepreneurs being told to stay small and call it holy. I wrote the truth — with scripture and receipts to back it up — and I want as many people to read it as possible.
Here's why...
This book normally sells for $19.95. I'm offering it at $7 as a special introductory offer — and when this campaign ends, it goes back to full price.
If this page is still up, the $7 offer is still live. But I reserve the right to pull it down at any time.
I 100% guarantee that you'll love this book, and it'll help you change how you think about your worth and what you charge, or I'll refund your full $7 and let you keep the book and bonuses anyway.
That's right. No risk. Just email me within 30 days and I'll give you your money back, no questions asked.
Sound fair?

You Get When You Order ' From Free To Fee ' Today!
Digital Copy of From Free to Fee Book ($19.95 Value)
Lifetime Access to From Free to Fee Community ($97.00 Value)
The Ideal Client Attraction Training ($197.00 Value)
The Kingdom Steward Money Mindset Reset ($47.00 Value)
The Premium Pricing Playbook (63 PG PDF Guide) ($47.00 Value)
The 14-Day Monetize Your Genius Action Guide ($47.00 Value)
Digital Copy of
From Free to Fee Book
($19.95 Value)
30-Day Access to
The Steward's Table Community
($97 Value)
The Ideal Client
Attraction Training
($197 Value)
The Kingdom Steward
Money Mindset Reset
($47 Value)
The Premium Pricing
Playbook (PDF Guide)
($47 Value)
The 30-Day From
Free to Fee Action Guide
($47 Value)
The burger coupon was real. The crying in the Lexus was real. The rejection emails were real. The 2 AM ceiling fan was real.
And the million-dollar award with Zoey by my side? That was real too.
Your family is counting on you. Your calling requires resources. You cannot give what you don't have. And the people who need your transformation are on the other side of your yes.
Don't bury your talent. Not one more day.
That's the sound of your freedom bell ringing. (Check chapter 7 for this...)
Corey Davis went from accepting Whataburger coupons as payment for $2,000 worth of coaching to building a multi-million-dollar consulting business in just 14 months — not by compromising his faith, but by finally understanding what faithful stewardship actually requires.
As a husband, father of five, former Navy aircrew chief, and 16-year corporate veteran, Corey has helped 600+ faith-based entrepreneurs collectively generate over $15 million in revenue. His clients don't just make more money — they make peace with charging for their calling.
He holds the Two-Comma Club Award (ClickFunnels) and the Million-Dollar Course Award (Kajabi). He is the founder of Strong-Davis Holdings LLC and is the voice behind The Kingdom Steward brand — the gap-filler between biblical stewardship and proven business frameworks.

WHAT READERS ARE SAYING
I got this book 2 days ago and literally haven't been able to put it down because it resonated with me on so many levels! If you're a person of faith and have struggled with setting your price — grab your copy and break free from what's holding you back.
From Free to Fee is absolutely one of the best books I've ever read. This book has caused me to rethink everything I thought about my mission and my vision — I even understand that in my playing small, God is not pleased.
I just got past the Burger Coupon thing and I'm like devastated — I was dumbfounded when read that. I was shook. Very well written, love it already.
It has been a major life changer for me.
Can't wait to get my eyeballs on these pages. Congrats Corey Davis!!!
You are hilarious and have a very engaging writing style. The coupons — I love it! I think it was providential that you were on the call with me.

All Rights Reserved.© 2026 Corey Davis · The Kingdom Steward · Strong-Davis Holdings LLC · Katy, TX
Results mentioned are not typical. Individual results vary based on effort, experience, and market conditions. This is not a get-rich-quick program. The worker deserves his wages — and this book will show you how to collect yours.